Playbook 02

Local SEO with Kimi

Own the Map Pack. Kimi handles the grind of local SEO (profile content, reviews, location pages, and schema) so a one-person business can outwork agencies.

The six levers

Where Kimi wins local rankings

Google Business Profile, on autopilot

Kimi writes keyword-rich business descriptions, services lists, Q&As, and a month of GBP posts in one session. Consistent, optimized profile activity is a direct local ranking signal.

Review responses at scale

Paste in your latest reviews and get on-brand, keyword-aware responses to every one, positive and negative. Response rate and quality influence both rankings and conversions.

Location pages that don't read like doorway pages

Generate genuinely unique pages for every suburb or service area: local landmarks, specific problems, neighborhood-level keywords. Kimi's long context keeps NAP details and service lists perfectly consistent across dozens of pages.

Review generation campaigns

Have Kimi write the email, SMS, and in-person scripts that actually get customers to leave reviews, plus the follow-up sequence for the ones who forget.

Local schema in seconds

LocalBusiness, Service, and FAQ JSON-LD generated per location page: opening hours, geo coordinates, service area, sameAs links. Most local competitors skip schema entirely.

Voice & "near me" optimization

Kimi rewrites your FAQs into conversational, question-based content that matches how people actually ask phones and smart speakers for local services.

Prompt library

Local SEO prompts, ready to paste

Four workflows that cover the entire local SEO month: profile, reviews, pages, and keyword mapping.

GBP Profile Optimizer

Act as a local SEO specialist. My business: [name], [category], located in [city/suburb]. Services: [list]. Target customers: [description].

Create:
1. A 750-character business description with natural local keywords
2. 10 services with keyword-optimized names + 100-character descriptions
3. 8 Q&A pairs I should seed in my Google Business Profile
4. Four GBP post drafts (one per week): one offer, one project highlight, one seasonal tip, one review showcase, each under 150 words with a call-to-action

Why it works: Seeded Q&As and weekly posts keep your profile active: a documented local ranking factor most businesses ignore after setup.

Review Response Engine

Here are my recent Google reviews: [paste reviews]

Write a response to each one that:
- Thanks the customer by name
- Naturally references the specific service and location mentioned
- For negative reviews: acknowledges the issue, apologizes without admitting fault, and moves the conversation offline with a direct contact
- Stays under 60 words, sounds human, never robotic
- Never argues or gets defensive

Why it works: Responses that echo service + location keywords add relevance to your profile, and 100% response rate builds trust with searchers.

Location Page Generator

Create a unique location landing page for "[service] in [suburb/city]".

Business context: [paste NAP, services, differentiators]

Requirements:
- 600-900 words, written specifically for this location: reference local landmarks, common local problems, and neighborhood names
- H1 + H2 structure targeting "[service] [location]" and "[service] near me"
- A locally-relevant FAQ section (4 questions)
- LocalBusiness + Service JSON-LD schema with placeholder geo coordinates
- One clear call-to-action block
- Do NOT reuse generic filler: every paragraph must contain location-specific detail

Why it works: Feed Kimi your full business context once: its context window keeps every location page consistent while making each one genuinely unique.

Local Keyword Mapper

I'm a [business type] serving [city + surrounding suburbs].

Build a local keyword map:
1. 20 explicit local keywords ("[service] + [suburb]") grouped by suburb
2. 15 implicit/"near me" style keywords for my core services
3. 10 long-tail, high-intent keywords (emergency, cost, best, near) with the page type each should target
4. Flag which keywords belong on my homepage vs. service pages vs. location pages vs. blog

Format as a table I can copy into a spreadsheet.

Why it works: Hyper-local, long-tail keywords are low competition and high intent: the fastest wins in local SEO.

The delivery system

The recurring local SEO client system

The full monthly delivery sequence for a local business, runnable by one person with Kimi.

01

Recon

Crawl the site, pull GBP info, ranked keywords, competitor authority, Lighthouse. Public data only, no client logins needed.

02

Audit

Index coverage, location-page uniqueness (never find-and-replace city names), LocalBusiness schema, NAP consistency, speed.

03

Citations

Research the exact niche + service area for directories. Deliver a prioritized, submission-ready list.

04

GBP activity

Repurpose every blog post into a GBP post under 1,500 characters with a Learn More button. Reshare photos.

05

Reviews

Monitor on a cadence, draft on-brand replies. Auto-publish positive and neutral; queue negative for owner approval, always.

06

Weekly report

GSC + GA4 + GBP deltas every week: what changed, then what to do next.

The weekly local SEO routine (30 minutes)

Mon

Generate & schedule this week's GBP post

Tue

Respond to all new reviews with the Review Engine

Wed

Publish or improve one location/service page

Fri

Ask Kimi to find new local keyword gaps from Search Console queries

Consistency beats intensity in local SEO. Thirty focused minutes a week with Kimi compounds into Map Pack dominance within a quarter.

Run local SEO like an agency, solo

Learn the complete local delivery system inside AI Ranking: recon, audits, citations, GBP automation, and review management with AI.

AI Ranking on Skool: 7,400+ members learning AI search optimization. Free to start.